Newly-crowned US Women's Open champion Ariya Jutanugarn of Thailand is in 39th spot in the LPGA career money list with around US$7 million in prize money so far. Now I don't want to go into the sticky question of "whether there's too much money in golf" -- but it keeps coming up! There's around 30 million golfers in the US, and many watch PGA /LPGA Tour events, so there's a good potential target group of millions watching every weekend, and during majors even more. The majority of golfers can be considered as potential customers within those companies that put their money in endorsements, tournaments, advertising etc. Golf equipment and all that go with it relate to what is seen on a televised golf tournament.
Source: Bangkok Post June 09, 2018 21:33 UTC